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Here are some of the more common mistakes sellers make when selecting their realtor
Mistake 1: Choosing a realtor because they sold a few other homes in the neighbourhood or sent out seed packages last spring.
While these neighbourhood names may be worth considering, sales and seed packages shouldn't be the sole factors in the decision.
Mistake 2: Choosing a realtor because they offered to charge the lowest price for their service
Probably the biggest mistake a seller can make is choosing a realtor for this reason. Although we all want the best for the least, paying less for the service does not necessarily mean netting more in the end. Quite to the contrary. The agent's motivation and enthusiasm can play an important role in the end results you achieve, and like it or not these are often directly related to the fee you pay. The most important point to remember here is that most agents only collect a fee once the property is sold. Don't underestimate the role a good agent can play in the end price you get for your home.
Mistake 3: Choosing a realtor because he or she states a high opinion of the home's value
Some agents suggest an inflated price to flatter the seller and capture the listing, only to argue for a price reduction after a few weeks. Other agents suggest a low price so they can sell the home quickly or attract multiple offers. Rather than being a factor in selecting an agent, pricing decisions should be made in consultation with the agent, based on market trends, recent sales of comparable homes and how soon you want to move.
Most homeowners who have had a bad real estate experience will admit that they failed to find out enough information about the salesperson and the service that would be provided. Subsequently, this led to a less than pleasurable real estate experience. Here are the five most common areas homeowners felt they should have acquired more information on before choosing their realtor.
Mistake 4: They failed to find out whether real estate was a full time or a part time job for the salesperson
Many, many people sell real estate part time. While this is no crime, it's no great virtue either.
Mistake 5: They failed to find out if the salesperson had a specific marketing plan for the house, and whether they would commit to it in writing
Most homeowners had no clue of what the salesperson would or would not do to sell the house. They had no idea how their property would be promoted.
Mistake 6: They failed to find out how often their home would be advertised
They did not know who controlled the ads, the agent or the company and who would make the decisions as to what, where how and when advertising would take place.
Mistake 7: They failed to find out if other services were available to them from the agent or the company
Additional services which would enhance the sale ability of the home, and help the property compete more successfully in a very complex marketplace.
Mistake 8: They failed to find out what past clients had to say about the salesperson
Before you sign a listing contract with anyone, you should ask important questions. This following list grew out of an informal survey in which sellers and agents identified those areas that caused the most friction or problems in their relationship. By having the answers to these questions up front, you can avoid misunderstandings, save yourself from some grief and aggravation, and make certain that what you get from your agent is the same as what you expected.
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Copyright ©2009 Peter Kunz. All rights reserved. |
Royal LePage Partners Realty is an independently owned and operated brokerage. |
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